Today YouTube is one of the best video platforms in this digital world. YouTube is the answer to all our questions in video form. YouTube is the best place for online advertising. Through YouTube, companies try to target as many people as possible. We can skip some video advertisements which is fine but un-skippable ads are bothersome for many people.
Why Can’t I Skip ads on YouTube?
There are some reasons why can’t skip ads on YouTube. We will also discuss some steps to fix this issue.
To get the target audience for ads
Most people skip ads while watching videos on YouTube. This is one of the most important reasons for non-skippable ads.
If the target people are not going to watch ads, then why companies should pay for YouTube ads.
Advertising is the main source of revenue for any company. Therefore, in August 2018 YouTube make available non-skippable ads to all advertisers and content creators.
Not all ads on YouTube are non-skippable. You can skip the ads after watching some part of the video. Sometimes you have to wait till the ad passes.
Support Content Creator
YouTube wants to give fair chances to the content creators through non-skippable ads. This will encourage marketers or content creators for creating interesting content.
If the content is interesting, then ads will get more viewers and it will help both the content creator and the advertiser.
The content creator will get more profit with this kind of ad. As viewers can view their work without skipping ads.
Though content creators can choose skippable ads. But by using any of them they can present content more excitingly for YouTube viewers.
Cant skip ads because of problems in the browser
With non-skippable ads, there are also skippable ads that you can skip easily. But if you are not able to skip the ads. There may be a problem with the browser you are using.
There could be extensions on your browser which are responsible for the chaos in the browser experience. You can also check by using another browser for the same video for the skippable option. In that case, there is a problem with your browser.
To solve this, you have to go to extensions of your previous browser and make them turn off. As there are some extensions that can let you skip ads on YouTube. You can check it one by one and can turn off that extension. Then again check for skippable ads as you can skip them or not.
If you still can’t skip the ads, then that one must be non-skippable ads and you can skip them after 5 seconds.
More profit for the advertiser
Another most obvious reason for not being able to skip ads. As Marketers or advertisers pay for YouTube ads to help them in brand awareness. By using these advertisements companies get more profit and revenue.
By watching these non-skippable ads consumers will make the decision to get them or purchase the product. Which ultimately gives benefits to the advertiser or company.
YouTube makes this kind of ad available so that advertiser gets to benefit from their money. If people will not watch these videos, then how will advertisers get success.
YouTube also gets revenue from all the ads. So it’s a win-win situation for all. Therefore, there is no skip ad button placed at the bottom right side of the video.
Advertiser or content creator wants a non-skippable ads option
YouTube not only can decide on skippable or unskippable ads for viewers.
Advertisers or content creators can decide whether you can skip the ads or not. If the skip button is not there at the bottom right side. It means you can’t skip the ads.
By allowing you to skip ads advertisers will not get their revenues you can’t skip the ads by any option.
In that case, you have to wait for a few seconds by watching ads and help them for brand awareness.
Difference between Skippable and Non-skippable ads
If you have any confusion regarding these ads. We are here to help you.
These kinds of ads are generally found at the beginning of the video. In this type of ad, viewers have to watch the video for 5 or 10 seconds and after that, they can skip the ad aby “skip ad” option.
These kinds of ads are very good options for those advertisers who are beginners. There is low risk in this kind of advertising for companies and can reach the audience in large numbers. However, the advertiser will get paid only after the user watches the ad for more than 30 seconds. If action is taken by the viewer for purchasing the product.
Overall skippable ads are a good option for all viewers to be happy as they can skip the ads. Advertisers feel good about their product for reaching the target audience.
This kind of ad comes with a time limit of 30 seconds. But now it is reduced to 20 seconds for all ads.
There are sub types of this kind of ad.
1. Pre-Roll Ads
These ads play before the video in the short clip format. This video includes taglines and short messages to catch the attention of the audience.
2. Mid-Roll Ads
Mid-roll ads play during the video. Depending on the length of the video this kind of ad can play more than one time.
3. Bumper Ads
Bumper ads last for 5 to 6 seconds long not more than that. They play at the end of the videos.
Want to get an ad-free Experience
Now you are familiar with the reasons for non-skippable ads. There are some ways through which you can skip ads completely.
Try YouTube Premium Option
You can switch to a YouTube premium account to get ad-free videos. This YouTube Premium service offers many features to the users. The best part is you can enjoy YouTube ad-free. It also offers other services like video download and YouTube Music premium.
Without getting interrupted you can enjoy your favorite videos. But to get this feature of the premium version you have to pay some amount monthly.
You can also try the Adblocker extension on the browser to skip ads.
But such extensions are not really very effective. You can try using a proper extension to skip the ads.
You can download your favorite video if you prefer to watch it again and again. You can easily download YouTube videos and store them on your computer. You can also check how to download youTube videos.
There are many browsers available for a good video experience like google chrome, firefox, and opera. Chrome is a widely used browser for watching YouTube videos. Opera also offers you a better viewing experience. It also comes with a built-in ad blocker to block ads.
Here we have mansion all the reasons for non-skippable ads.
Every platform here has the purpose of making money and it also helps others to generate revenue.
If you don’t want to see ads, then you can try adblocker to skip ads.
You can also go for the YouTube premium version if you don’t want to watch ads.
On the other hand, you can watch the ads and help the content creator for creating more quality content for you. Just let the ad play and help the content creator financially.