The recent pandemic outbreak has changed the way we live. Staying indoors and working from home may indeed become the rule in the wake or continuation of the crisis.
While you spend most of the time at home in these topsy-turvy times, it can be a huge opportunity to develop some skills that can boost your work performance.
Here are four essential job skills you can learn without leaving your home. This way, you and your business can be more competitive in the marketplace.
1. Digital Marketing
If you’re a small business owner or entrepreneur and haven’t leveraged digital marketing strategies, you’re missing out– a lot.
In a world where everything turns digital, digital marketing campaigns can be a powerful tool for your business to get off the ground. More than 89% of businesses have already created a digital-first business strategy.
Digital marketing is indeed such hard work that requires patience and perseverance, but the good news is that you don’t always have to pay for courses or have a degree in digital marketing. You can master the basic skills from your own desk at your home.
You can start by learning to use social media to boost your sales, build a website to improve your brand’s awareness, email marketing to reach more customers, etc.
Coding might sound a bit too daunting to learn for such a newbie. But, no matter how much you want to deny it, having basic knowledge about coding can help you improve your online business and marketing performance.
From blogger to freelancer, to writer, coding can make your life a lot easier. For instance, with coding skills, you can design a website and make it more aesthetically eye-pleasing. And it’s crucial for trust-building since 75% of visitors base the credibility of business on how their website looks.
Coding doesn’t need to be too complicated, especially if you have experience with programming and such. You can at least get familiar with the basic HTML, CSS, and PHP or JS.
3. SEO Content Writing
You might’ve noticed that content writing is critical for your marketing teams, and mastering it can help you stand out in the crowded online world.
Mastering SEO writing can help your site sit on the front page of search engine results. That’s how you maximize your business exposure.
There are a lot of free online writing courses that you can follow and keep up with. It makes it easier to create or write SEO-friendly content.
Therefore, it never hurts to learn basic SEO content writing, such as keyword research, posts structure, readability, etc.
Being able to speak more than one language can add value to you as an employee. Even Though it might need more than two weeks to master, it is still a handy skill you can learn from home.
Of course, you don’t actually necessarily need native fluency. Understanding some basic words and creating a simple sentence (especially that are related to your current job right now) can be quite useful for you.
You’ve Got This!
As staying indoors and working from home can be boring at some point, you can find other activities that might help you improve as both an employee and a person.
If you apply yourself to learning this particular skill, you’ll expand your knowledge and boost your work performance cost-effectively.
However, don’t push yourself way too far to master these job skills quickly, though. These skills are supposed to be your fun and exciting time-killer or boredom-killer to avoid WFH burnout.
Andre Oentoro is the founder of Breadnbeyond, an award-winning explainer video company. He helps businesses increase conversion rates, close more sales, and get positive ROI from explainer videos (in that order).